Leveraging influencers with a large following can be a cost-effective way to grow your following and market your brand. Incentivize influencers by creating a coupon code that will allow them to purchase products at your brand that they can promote.
Example
Coupon Name (Internal): Influencer App Promotion 2021-10
Coupon Code (To be distributed to customers): Betty123
Coupon Description (Internal): $25 in credits for Betty the influencer to reward her for adopting our app. The funds will allow her to purchase products to promote on social media channels.
Portal Setup
- Engagement > Coupons > Create Coupon
- Include the Coupon Name, Code and Description
- Reward Options: select “Fixed Dollar Credit” from the dropdown and enter $25 in “reward amount”
- Set redemption limit to 1 and expiration date to 11/30/2021
- Untoggle “All users” and search Betty’s account email address
- Click the plus icon beside her email to add her to the recipient list
- Review the offer and click “Save”